Livn — More Than a Team

Livn's line is "more than a team". The obvious way to film that is people in a room, and it says nothing — every brand has that footage. So I took the work somewhere else.

I chose a surreal direction: ordinary things about work, placed where they don't belong. Desks in an open field. Paper stacked past the point of sense. The rule was that only the location is wrong — everything inside the frame stays real, so the images read as strange rather than invented.

I shot it from every angle the scenes allowed: wide, close, low, high, overhead. The variety is what keeps a film built on one idea from repeating itself, and it lets the scale shift from shot to shot — small figures in a vast space, then close enough to feel the work.

Each scene carries its own light. What holds them together is the treatment: a cinematic grade and a consistent lens language, so a set of impossible places still reads as one film.

Concept, art direction and execution: Mohamed Sayed (Nitro). Produced end to end with generative AI.